Many businesses resort to the strategy of holding giveaways on social networks with different objectives: gain followers, be more visible, multiply reach, increase engagement...

Be that as it may, thanks to the rise of apps to do raffles, it is very easy to carry out this type of action. Of course, you have to know which app to choose. It is true that the market is full of them, but not all of them offer the same facilities.

Do you want to know which are our favorites? Below we list some of them.

Why use an app to do random draws?

If you have decided to use this type of action in your marketing strategy, you may be thinking that you can carry out the raffle manually yourself. Or even choose a random name from among the participants and thus announce the winner.

We do not recommend that you use these techniques at all. It is best to use a free sweepstakes app that shows impartiality and does not allow for misinterpretation.

More specifically, we recommend its use for reasons such as the following:

Be transparent with the draw. This is the most important reason of all. You must be transparent and honest with the results. And also have evidence of it. A giveaway app can help your followers trust you and your practices, even if you usually use Instagram Web.

Have evidence of the moment of the draw. As we said, it is not enough to be honest, you also have to prove it. A raffle app allows you to keep evidence of it or it is even enough to record the process or take a screenshot of the final result. Then, you can share this material and show that the draw has been fair.

Get a winner easily. Finally, using a free app to do raffles will make it much easier and faster for you to get the name of the winner. And not only that, also the substitute.

What is the best app to do free giveaways?

Now that you have understood the importance of using technology in these types of strategies, let's see what apps are available. As we told you at the beginning, the market is quite broad, but not all of them offer the results that are expected. In the following paragraphs we leave you with our favorites.

App for Instagram giveaways

Let's start by analyzing the options available with the best results for instagram. This social network is the network par excellence for holding raffles. Surely every day you come across a new one. Let's see which is the most acclaimed app for instagram giveaways:

Giveaway2. It is undoubtedly the best-known app for some time. It is free, like all the others that we will mention, but it has a payment option with more features. To start using it, it is essential that you have on hand the list of all the people who have participated. When that is the case, you just have to paste it in the corresponding section and wait for the app to decide who the winner is. Commented Picker. In order to use this free sweepstakes app you must register on its website.

When you do, you will be able to enjoy all its functionalities. To obtain the winner of the draw, it is essential to indicate to the app what the publication of the draw is and let it process the data so that it tells us the name of the lucky one. If you wish, you can make use of a more advanced configuration where some of the most relevant requirements of the contest are indicated.

Raffles App. The latter is extremely easy to use. To choose your winners, you just have to go to the website of this app to make random draws and enter the URL of the publication where the contest rules have been exposed and the users have participated. In just a few seconds, the application will have analyzed the data and will show you who is the winner and who is the substitute.

App for Facebook giveaways

You may think that it is only possible to do giveaways on Instagram, but in this sense, Facebook is not far behind. In fact, there are also several apps that we want to recommend:

Lucky Fairy from FanPage Karma. The first thing you must do to use this app for giveaways on Facebook is to link your business page. When you do, enter the giveaway post URL and set up things like valid dates and the like. With this, you will be able to know the winners of your contest.

Now Press. This other free sweepstakes app has multiple functionalities to manage social networks. Among them, the one that interests us here. One particularity that sets it apart from the rest is that you can use a questionnaire as a raffle filter. That is, it is possible to propose several questions and choose the winner only among those who have answered correctly.

WooBox. Finally, this other app is the one used by brands like Shopify or American Airlines. It has a simple operation and allows you to choose up to several winners in the same draw.